Krafted | Marketing and Course Design for Thought Leaders

Posts filed under: General

How Copy Chief’s Real Free Life (RFL) Program Skyrocketed My Business

Here's my review of the Copy Chief community and Kevin Rogers's RFL coaching program. Read this if you'd like to learn whether it's worth the investment. ... Read More

Two Research Checklists to Unlock Selling Triggers For Your Target Market

Looking at a prospect or product from a different angle is the key to finding creative and effective selling promotions. Ones that hit on specific and intimate feelings or connections with your prospect. It’s the key to finding... Read More

Of Mice and Monkey Brains… My Pubcon 2020 Marketing Conference Review

I had the chance to attend the Pubcon 2020 marketing conference last week. It was colder than Texas had a right to be, but I still learned a ton. Here's my review of the event...... Read More

Is There an Incredible Hulk Inside All of Us?

Book Review: The Alter Ego Effect One of the best parts of my job as a freelance copywriter and lead magnet specialist is working with interesting clients on unusual jobs. Maybe “unusual” is a bit strong here… But I was... Read More

What Was Your “Best Thing” From the Year 2019?

I can’t wait for tomorrow! It’s Christmas Eve and my husband and I are planning a quiet day at home to celebrate together. Without any children or pets, it’s just the two of us and several “surprises” he has planned…... Read More

A Simple Japanese Trick to Help Business Owners Stay More Focused & Be More Productive

When it comes to business, a lot of people have extremely long “to-do” lists to keep track of project milestones and tasks. Here's an easier way...... Read More